10 technology companies that were late to market

Separated some good examples of companies that failed to keep up with trends and even having good ideas, had losses

The technology market works much accelerated rate . No wonder that many people complain about the launches of mobile , video cards and other gadgets that come every year .

Now , think that everything that comes to you is designed , manufactured and tested years before commercialization . Sometimes it takes two , three or even five years for something to get out of paper.

It is precisely during this period that some companies , as the popular saying , " sleep in " point and lose the tram . The story is already longstanding and company never learns the error of another .

With great ideas that have undergone a process of development, research , adaptation , design and lengthy studies , the manufacturers tend to bet their chips for a particular project can be executed to completion and be as profitable as possible .

It turns out that the market does not always react as expected . No company is flawless and when decisions depend on the consumer, who can accept or reject a product , the whole scenario changes from Fig . Today , let's check out some of the many companies that have experienced the taste of defeat for insisting on ideas with no future.

1. RIM

To start our list , we have one of the largest mobile phone manufacturers in the world - I mean , she was one until she had the idea to not follow the market . RIM ( Research In Motion) reigned for a long time with their devices specially geared to the corporate market .

The keyboard of the BlackBerry handsets was undeniably a major milestone in the history of mobile devices, but a single innovation is not able to keep a company for many years at the top. Due to the insistence on their antiquated equipment, RIM has been losing market share gradually.

Recently, the company launched the Z10 handset that comes with large screen, no physical keyboard and a powerful hardware configuration. Although ultimately create a competitive gadget, the BlackBerry saw that his whole strategy was very wrong over the years, something that resulted in a major injury that nearly bankrupted.

2. Nokia

No one can deny that Nokia ugly stepped on the ball for a long time. Like the BlackBerry, the idea of ​​the Finnish manufacturer was to stand firm in the market with their own system and their innovative software.

Unfortunately, Symbian went from bad to worse and was never able to match competitors. Even with a multitude of apps, the software acquired by Nokia simply did not have the necessary requirements to compete.

Result: after long years of insistence, Nokia became convinced that it was better to bet on a third party system - in this case the Windows Phone. Many decried and derided the products, but Microsoft's system really surprised and was able to win over the public. Today, Nokia is Microsoft and business is good.

3. Microsoft

Born there in 2000, Windows Mobile was a great success, mainly because it offered the Office package and was similar to the desktop operating system interface. Microsoft software has evolved over the years and received compatibility with the latest technology, but it was not enough to make you have a chance against iOS.

While noting that Apple had turned the game , Microsoft decided to insist on their old system for laptops. It turns out , however, that the company had not realized that another major competitor was the move: Android. Finally , Microsoft has launched Windows Phone in 2010 , but apparently it was too late .

The system today is rebuilding have not had much chance against iOS and Android . The Apple product was strong and continues to sell well , while the software of Google - it was no big deal - has grown to become the dominant system . Fortunately , Nokia has saved Microsoft, which will now launch another major upgrade to WP .

4 . AMD

Who knows AMD today do not know that she was responsible for several innovations in processors . The company, which has been known for offering high performance in rugged applications and games , had shaken his success over the years. When betting on an architecture that was not competitive enough ( Bulldozer ) , the company lost market.

The lack of a good performance from AMD in the marketing sector and partnerships led Intel to have plenty of room to do whatever he wanted with the market. The survival of AMD came mostly from the video and the prices are very competitive boards.

Today, AMD is on the rise again with their APUs (an idea that the company is bringing longstanding) that are capable of overcoming the products of the same category from Intel. In addition, the manufacturer gained notoriety when equipped PlayStation 4, Xbox and Wii U One with its components.

5. Intel

Intel is the dominant sector of processors for computers, but the company did not have a balcony to bet early in the mobile sector. After a few years of Android, we saw one or other gadget with Intel processors, but the company has never failed to make a point to continue with their x86 architecture in the portable sector.

Furthermore, innovation in graphics processing was also not something the company took seriously. Despite having evolved considerably, the company has no chance against AMD. Sure, Intel has not exactly failed, but it certainly took a while to invest in these two areas in which she has a great interest.


SEGA did everything right. Had their own consoles, their games success and good ideas to dominate the market. The Dreamcast was not the success the company hoped in the East, but showed excellent results in the West. In fact, everyone knows that this was a console that was ahead of its time.

Unfortunately, even with the correct ingredients and resources that competitors did not, Dreamcast just not holding the success of the PlayStation 2. With Nintendo and Microsoft in play, the situation went from bad to worse and the video game was abandoned in 2001. Since then, SEGA is producing games and has shown great games and good financial results.

7. Nintendo

The owner of Mario has always been an innovative company and adored by legions of fans. Throughout his career, the company has had some ups and downs. Some errors were noted, but for every blunder, the company has always had a trump card.

The truth is that after the Wii was a tremendous sales success, Nintendo actually believed that the fun was all that mattered. Thus, the company invested in a simpler hardware (the same level as the PS3 and Xbox 360) and a tablet owner. Result: The Wii U is Nintendo taking to the hole.

All is not lost , but the company seems a little disoriented and have to idea of ​​focusing on health . There's no telling how she reacted , but there is no doubt that the portable sector is the great salvation . Anyway , if all else fails , Nintendo may go the way of SEGA .

8 . blockbuster

Unsurprisingly some car rental companies that are failing . Due to numerous media download , plans cable TV and streaming services , business got tough for many establishments bet on rent DVDs and Blu-rays . Blockbuster rental is one of those who saw his empire go down the drain .

The problem is that while the closing of a rental neighborhood has considerable damage and forces a person to get a new job, the bankruptcy of Blockbuster means the loss of millions of dollars , after all, it is the largest chain of video stores USA. The problem in this case are not specifically consumer attitudes , but the lack of positioning the company .

Blockbuster knew from the beginning that digital media could undermine their business, and considering that he had financial conditions, it could very well acquire Netflix or open a competing network that would have chances to easily dominate the market, even if the company had the idea to get customers to digital service. For the record: last year, Blockbuster closed its last stores and bet the Blockbuster On Demand service.

9. Kodak

The branch of photography has always been very competitive, and Kodak was one of the first to enter the area (George Eastman founded the company and was also the inventor of photographic film). Dominant for many years, the company decided not to embark on digital photography, something that cost him dearly.

With few innovations and unable to compete with other major brands segment, Kodak gave up the manufacture of cameras. The company has not failed yet, but is always fighting to prevent this from occurring. Today, she works with printing and products aimed at the entertainment business.

10. Palm

To finalize our list, we have the presence of renowned Palm. The company known for its PDAs and cell had a path similar to the BlackBerry. By insisting too much on resources that did not attract more consumer attention, the company began to lose notoriety.

Occasionally, Palm came up with some good idea, even when it launched the webOS system that was full of promises (which is now used on TVs from LG). In 2010, HP eventually bought Palm, which was on the verge of bankruptcy for not having accompanied smartphones and other gadgets in the market.

A very competitive world

As you can see, maintaining an always-on technology company in the market is very difficult, mainly because it is difficult to predict trends and make the right moves. Few companies actually our list were closed, but had some significant losses.

The truth is that the consumer is unpredictable and only the most versatile manufacturers end up taking chances. Many companies were really hard-headed, but not always the ideas they had were bad or were the main factors that led to the failure. Do you know of similar cases? Liked some of these products did not succeed?